This is the blog of a one Ben Wilson, a Louisville, Kentucky native who enjoys baseball, beer, music, things that fly and good food. By day he pushes pixels and makes the Internet happen for a local advertising agency. Kelly is currently in training for the 2008 Louisville Ironman Triathlon. She's blogging about it here: Wanna Tri Some?
A brief, if very enlightening article (from way back in 2004) on Harvard Professor John Stilgoe, who teaches a class in “exploration” (as stated in the article). It strikes me as less exploration and more of understanding the messages that are broadcast to us by things we encounter everyday - the critical understanding of form, function, and in a large part, advertising.
Having been in the employ of an advertising agency for the past four years, I’ve come to understand that all advertising has been designed for some effect. The shape of a Coke bottle, the hidden arrow in a FedEx logo, the smell of fries from McDonalds. They’ve all been designed - for you. Understanding this can radically change your perspective on the world.
Great new Louisville ad made in town by a Doe-Anderson, Red7E and Guthrie Mays. Yes, I know, I work at Power Creative, but this ad is fantastic. It’s got some teeth (which are usually left on the cutting room floor). It’s part of a new branding initiative from Greater Louisville, Inc. Visit the website: ShareLouisville.org, or visit the original Louisville fan-club, Why Louisville. Why Louisville has a Beer Wolf. Share Louisville does not. Why 1 - Share 0!